What we deliver

Smarter
healthcare
communication

We expedite market adoption of
pharmaceuticals, medical devices and digital therapeutics to deliver commercial results and improve clinical outcomes.

What we built

Award winning AI for omnichannel optimisation, product launch and post launch activities.

What we think

Our blog

The role of communication to HCPs in their adoption of novel health products.

9 July

What we offer

Services

We integrate the best in AI into your sales and marketing strategies whilst maintaining the human touch of healthcare communications.

  • We have a unique approach to audience segmentation. We do not just consider what your audience is doing, but also, why are they doing what they’re doing.

    We consider factors such as competitor activity, product profiles, organisational priorities, people’s passions, peer behaviour and cultural trends.

    By having a much richer data set and allowing machine learning to seek connections between HCPs, these factors and their behaviours, we can create new insights that inform our go-to-market strategy. You can also create ‘bottom-up’ segments of high likelihood prescribers that were previously neglected and even map out the prescribing propensity of the entire audience.

  • We offer best-in-class omnichannel planning, development and deployment. We can take charge of owned, paid and earned channels, or feed our insights into yours. 

  • We create the most robust brand and creative recommendations based on our unique insights. We help you build the creative briefs perfect for your high propensity audience. 

  • Segmenting your audience by priority and common factors allows for more relevant messaging frameworks, adoption ladders and development of content strategies that will truly resonate with your target stakeholders.

We build the foundations of our clients’ future. With knowledge assistants and expert systems defining the future of go-to-market strategy, we help our clients stay ahead of the curve in an ever-evolving world of healthcare communications.

  • We empower healthcare organisations to harness the full potential of their existing data and capitalise on the exponential volumes of data all around us.

    We provide tailored data and AI strategies aligned to your business goals, ensuring data is not only collected and stored efficiently, but also analysed to help inform better decision-making.  

    By leveraging advanced analytics and AI more effectively, we help you uncover valuable insights, optimise sales and marketing activities, and gain a competitive edge like no other. Our comprehensive approach includes data governance, data privacy, and data security to a SOC 2 compliance standard, ensuring your data assets are both robust and secure.

  • From enhancing your communication with HCPs, to streamlining operations, our approach ensures a seamless integration of digital solutions that drives growth and reduces risk of initiatives failing to translate into value.

    We focus on creating an agile culture of continuous improvement and adaptability, enabling your commercial teams to thrive in the digital age. 

  • We understand that change can be challenging, which is why we provide a structured approach to manage the human side of transformation. 

    We believe that true, and lasting behaviour change, is the most undervalued but most critical part of any data project, and so our experts will work with you to develop change strategies, communication plans, and training programmes that minimise disruption and focus on adoption. 

    By addressing the concerns and needs of your employees through our informed solutions, we help build resilience and ensure sustainable success.